There’s no question the pandemic has amplified the influence of the experience economy, which gives businesses a potentially lucrative channel for success in an unpredictable market while enhancing their level of direct engagement with consumers.
Read more
Elizabeth Spencer’s Sarah Vandendriessche guides the Napa Valley Vintners’ environmental stewardship committee.
Read more
A new method for sanitizing stainless steel tanks and barrels using ultraviolet light is finding a receptive audience in California. The BlueMorph technology has been in development for four years and is coming to market at an opportune time. According to founding partner Alex Farren, a biochemist and toxicologist, the method known as Ultraviolet Germicidal Irradiation (UVGI) uses little or no water, no chemicals and only takes 30 seconds to install. Depending upon size, tanks can be sanitized in less than 30 minutes.
Read more
San Francisco has long been a destination for travelers. Some, like Miljenko “Mike” Grgich, arrive and spend a lifetime realizing[…]
Read more
Pursuing a four-year degree in enology or viticulture has been, for many students, the most direct way to gain entry[…]
Read more
While it’s possible to barrel taste recent vintages at many of the preview parties that take place around Premiere, the[…]
Read moreIf you’re a regular at the annual Family Winemakers of California tasting being held on September 9th from 3:00 to[…]
Read more