There’s no question the pandemic has amplified the influence of the experience economy, which gives businesses a potentially lucrative channel for success in an unpredictable market while enhancing their level of direct engagement with consumers.
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Interest in lower-acohol wines is growing among consumers putting producers like Jordan back in the limelight. “Our Bordeaux-style Cabernet and Burgundy-style Chardonnay wines . . . range between 12.6% and 13.8% [alcohol], compared to the California average of 14.5%,” says Jordan winemaker Maggie Kruse. “This represents far more than numbers; lower-alcohol wines have a more balanced flavor profile.”
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In a repeat performance, Imagery Estate Winery founded by Joe Benziger in 1985 has been honored for the second year running by the California State Fair as the 2018 Golden State Winery of the Year. Benziger, who was at the helm for the 2017 award, has now retired but serves as guide and mentor for his second daughter Jamie Benziger, 31, who stepped up as winemaker in 2018.
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In more ways than one, Champagne has begun infiltrating wineries in Sonoma and Napa counties. With several unprecedented examples that include Napa cult wine producer Sinegal launching its brand in conjunction with a prestige Champagne house, Sonoma’s Buena Vista Winery–branded Champagne and the unique partnership between Jordan Winery and the grower Champagne house of AR Lenoble, there’s a trend in the making.
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In 1997 ozone was approved by the EPA as a safe and effective method of general sanitation for wineries. With[…]
Read moreWhen producers from both sides of the Napa/Sonoma county line that bisects the Los Carneros AVA gathered at Cuvaison[…]
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“We’re in pop-up mode,” said vintner Christi Coors Ficeli who purchased Goosecross Cellars in 2013 and broke ground on a[…]
Read moreIf you’re a regular at the annual Family Winemakers of California tasting being held on September 9th from 3:00 to[…]
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